A/B Testing and E-commerce Analytics

Boost your e-commerce performance with A/B testing and analytics. Analyze the behavior of your visitors, improve the layout and product pages, and increase your conversion rate.

Thanks to these tools, you can make concrete decisions to offer the best user experience on your website and mobile applications.

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Features
Analytics et ab testing monitoring

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Drive Your Decisions with Analytics and A/B Testing

Combining analytics, A/B testing, and monitoring allows you to make decisions based on reliable data. You understand the customer journey on your e-commerce site, prioritize high-impact actions, and reduce the risks associated with marketing or product choices.
This data-driven approach improves your conversion rate and user satisfaction.

Better User Experience

Act on friction points, such as the search results page or category listing, to smooth the customer journey and offer the best user experience.

Performance and ROI

Improve your conversion rates while optimizing resource allocation.

Rapid Detection

Monitoring identifies anomalies and opportunities before they significantly impact revenue.

Key Features That Boost Your E-commerce

ElasticSuite/Gally offer a complete solution for your e-commerce site.
Track your key indicators like conversion rate or average basket value, quickly detect friction points, and prioritize actions that have the most impact on your sales and user experience.

Analytics Integrated into Your E-commerce

ElasticSuite helps you understand exactly how your visitors use your e-commerce site. You will be able to:
• Track your performance in real time,
• Identify terms with 0 results,
• Monitor popular search terms.

These insights allow you to make effective decisions to increase your conversion rate.

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A/B Testing: Test to Convert Better

A/B Testing compares two versions of a page or element to identify what converts best on your e-commerce site. Examples of concrete actions:
• Compare different boosts on category pages or search results pages
• Test different merchandising strategies

These tests allow you to increase your sales and offer a better user experience to your customers.

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Explain, the Monitoring Feature

The Explain feature analyzes in detail why a product appears in your search or navigation results. It shows the impact of searched terms, synonyms, indexed fields, relevance score, and merchandising rules (boost, bury, sort, optimizers).

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Our customers say it best

+30%

conversion rate

“We have been using ElasticSuite Premium and its features for 5 months, and since then, the conversion rate has already increased by 30%.”

Rosalie Smits – Head of Channels – ESSENZA HOME

“With Elasticsuite, we found the tool that allowed us to implement our ideal merchandising strategy.”

Julien Anquetil – Software Development Manager – MegaDental

“This solution has greatly simplified the management of our B2B e-commerce, strengthening our efficiency through centralized administration and continuous improvements, supported by an excellent and responsive service.”

Pascal POZZOBON Digital Director and SI

FAQ